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CHOSEN Celebrates 5-Year Milestone at HIFIVE Conclave with New Logo Reveal by A.R. Rahman
Skincare brand CHOSEN celebrated its fifth anniversary at the HIFIVE Conclave in Chennai’s Egmore Government Museum, where acclaimed composer A.R. Rahman unveiled its new logo symbolizing longevity and innovation. Founded in 2020, the brand focused on science-backed solutions for melanin-rich skin has introduced a strategic rebrand and plans to advance a Center of Excellence for Skin of Colour research. The event featured industry experts and insightful discussions on skincare and community engagement, marking CHOSEN’s growth and renewed commitment to inclusive, research-driven skincare.
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